At Synergy Effect, we are committed to making our events and conferences more sustainable and actively seek out opportunities to reduce and minimise waste. It’s one of our Synergy values that sits close to our heart.
We understand the importance of supporting our clients’ sustainability goals and always work to ensure our practices reflect this commitment. We endeavour to take a holistic approach and include as many aspects of event management as possible. Whether it’s how food and beverages are presented, to the Audio Visual infrastructure, waste management, recycling lanyards, and significantly reducing the use of unnecessary plastics.
As a nation of coffee enthusiasts, we (along with most of our industry!) frequently organise onsite coffee carts for delegates attending conferences and events. Our very own Event Manager extraordinaire, Deb Baird, stumbled upon an innovative reuse system for coffee carts at an industry event that launched her into action.
Never one to rest on her laurels, Deb has proactively influenced the venues and hotels we work with to adopt a coffee cup reuse programme. Australian business Returnr is an environmental initiative aiming to eliminate single-use food and beverage packaging offers stainless steel cups as an eco-friendly alternative to disposable ones. After delegates enjoy their coffee, they simply return the cups to designated bins, where they are washed and returned to the coffee cart for reuse.
An added bonus is that the initiative also proves to be cost-effective, as the expense is lower than that of custom-branded disposable cups. It’s a win-win for the environment, our budgets, and our clients.
Deb’s tenacity and dedication to sustainability have already borne fruit, with a major Melbourne hotel incorporating it into their service offerings in an ongoing basis. It will now be a part of their ongoing sustainability commitments.. This is just one example of how Synergy Effect is leading the charge in promoting sustainability within the events industry. Ruth Hirst, Founder of Synergy Effect said “It just goes to show that we can all make a difference.”
Every small step counts, and we are committed to continuing our efforts to reduce our environmental footprint; from sourcing eco-friendly materials to implementing green practices onsite. Our goal is to inspire others in the industry to follow suit and create a more sustainable future for events and conferences.
By prioritising sustainability, we not only support our clients’ values but also contribute to a healthier planet. At Synergy Effect, we are proud to lead the way in making events more environmentally friendly and look forward to exploring more innovative solutions in the future. If you’d like to know more about executing events with a sustainable mindset please reach out to us.
