Check out our Globe Trotter virtual activation
Create brand experiences that truly engage your people – wherever they may be, and that activate your event – taking your experience to the next level. Connect and engage people through meaningful initiatives and experiences that foster true communication, build culture and loyalty and inspire and motivate.
Brand activations allow you to reach people on multiple personal levels (emotional, rational, psychological) so that they walk away from your event emotionally connected to the brand. Brands now understand that by leveraging digital technology, they can make their creative dreams a reality. Here are some examples:
Emotionally engage with them on a one-on-one personal level giving people the opportunity to interface with a product, engage in a dialogue with experts, and feel more connected with a brand. Reach audiences in hybrid style activations.
Get new or improved products into the hands of potential customers, salespeople or employers so they can try the product and tell others about their positive experience after the event, to educate, and boost awareness and sales.
Blend physical and digital experiences together, so that the participants are encouraged to interact with apps and games or have their photos taken. Imagine riding on a virtual reality car and bike simulators with photos streamed around the world.
Target franchise business, retail and wholesale companies or customers with incentives, contests, sweepstakes, giveaways, special offers, product samplings, entertainment value or other methods like bonuses to reward resellers.
Drive engagement, amplify an event, generate buzz and increase brand awareness with live social media audience interaction. By combining social media strategies with brand activations, you’ll achieve greater results at your event.
Showcase newly launched products via a store activation, in person or online to demonstrate to staff how branding and products are to be displayed to encourage customers to test a product and gather all the necessary information.
Celebrate the individuals in your organisation. Place your people centre stage with a community building photo wall which can be displayed on main stage at a national conference, multi-site stages around Australia or the world, and beamed virtually.
Subscribe to our newsletter and come on your journey with us in the world of engagement and experience innovation.